Suns exhibition at the Breslin Center, Michigan native Devin Booker gifted Michigan State basketball with custom Nike shoes.

USC Trojans women's basketball star Juju Watkins has reportedly agreed to one of the richest shoe endorsement deals in the ...

Although Bryant spent the entirety of his 20-year NBA career with the Los Angeles Lakers, things almost turned out ...

In the process, Watkins left her own mark in the history books by becoming the freshman the all-time leading scorer in ...

Nike has played a big role in promoting women's basketball and making WNBA players more visible and popular. The giant shoe brand celebrated 25 years of support in July 2024, and Team USA’s women’s ...

Women's college basketball star JuJu Watkins extends her deal with the sportswear brand Nike, having first signed in 2022.

USC guard JuJu Watkins is already one of the biggest stars in women's basketball as she enters her sophomore season, and she ...

Women’s college basketball is in need for a star to replace the supernova that was Caitlin Clark. Enter JuJu Watkins. The ...

In 2024, guard JuJu Watkins arrived on the collegiate stage fully formed. Over the course of USC's best season by winning ...

Nike already has a stacked group of men’s talent, including LeBron James, Jayson Tatum, and Kevin Durant. However, it is ...