Luxury brands exist in a rarefied world of high prices, exceptional quality, heritage and pedigree, exclusivity, and aspirational identities. Marketing luxury products and services require a ...
As a marketing expert, I've identified some key ingredients that make up the secret sauce of luxury brand identity. Follow the ID blog to learn more! Luxury brands have a certain je ne sais quoi, ...
Luxury brands are on the hunt for retail spaces in prime corridors and Class A malls, leasing over 360,000 SF in the period from July 2023 to July 2024. That means big business for CRE.
Quite closely, it turns out, which is unfortunate for luxury brands. Europe’s luxury stocks fell in early trading Tuesday after China’s economic planning agency failed to announce additional ...
As fashion houses come under increasing scrutiny for their environmental policies, Gen Phoenix saw an opportunity to grow into a new market and re-define its proposition, leading it to work with ...