Luxury brands exist in a rarefied world of high prices, exceptional quality, heritage and pedigree, exclusivity, and aspirational identities. Marketing luxury products and services require a ...
As a marketing expert, I've identified some key ingredients that make up the secret sauce of luxury brand identity. Follow the ID blog to learn more! Luxury brands have a certain je ne sais quoi, ...
Prioritize a low-VOC LVP brand if you’re concerned about off-gassing or indoor air quality. Luxury vinyl planks (LVP) are an increasingly popular flooring type. LVP flooring is water-resistant ...
Even more impressive, plenty of our favorite affordable skincare brands, like Maelove, Cocokind, and The Ordinary, to name a few, perform as well or even better than luxury skincare products.
By switching from big brands to Classmates, schools can save up to 40 per cent off their stationery basket.” BESA’s procurement research in authority schools and academies, published in late 2016, ...
EVDirect, BYD’s local distributor, has confirmed the luxurious Denza brand will be launching in Australia during 2025. At this stage the company hasn’t confirmed what its local model lineup will look ...
In fact, industry testing has suggested the brand’s cult-favorite Regenerist face cream moisturizes better than some luxury competitors 12 times more expensive. The line relies on proven active ...