Kids who regularly use their imaginations to pretend play develop better social skills and vocabulary than kids who do not.

Just in time for holiday shopping, The Toy Book’s consumer-facing sister publication, The Toy Insider, has unwrapped the top ...

“At the Teddy Bear Clinic, children can play the role of caregivers, working alongside local healthcare professionals to ...

Officially launched last Fall, the diner sets a playful, sensory-rich scene where Jellycat’s food-themed plush toys are not ...

As more and more parents push back against gender stereotypes, retailers are choosing to throw out the pink and blue rule book and embrace a gender-neutral approach to marketing children's toys ...

Take the Gabby’s Dollhouse Playset, a detailed replica of the dollhouse; the Pandy Paws Plush, a cuddly version of Gabby’s ...

"Asteroid" was designed by Liv Perroto, a young cancer survivor, who was invited by the Polaris Dawn crew to create the plush toy ... going to St. Jude Children’s Research Hospital.

A young leukemia patient at Children's National Hospital in Washington, D.C., received a special visit from two therapy dogs, ...

This profile on the founder of toy company Jazwares, the creator of the popular Squishmallows, is the 11th in a weekly series ...