A recent public spat between comedian Kunal Kamra and Ola CEO Bhavish Aggarwal on social media has brought the spotlight on ...

Cosmetics brand Maybelline New York has announced the return of “Maybe It’s Maybelline” campaign with a modern spin on the ...

With the Adobe Content Authenticity web app allows creators to apply content credentials to their work, helping to protect ...

Gozoop, an independent marketing group has signed a JV with Vicara PR, a Mumbai-based Public Relations firm. This strategic ...

Diageo veteran Claudia Schubert has decided to move on from the company after 22 years. In a LinkedIn post, Schubert ...

Berger Paints India Limited launched a new TVC starring actor Pankaj Tripathi to unveil Berger Roof Kool & Seal, a ...

Industry insiders say there are concerns that unchecked competition from streaming services could jeopardise the traditional ...

Haziq Syed has joined Wavemaker as Associate Business Director. He announced his new role on LinkedIn. “I’m excited to share ...

DDB Worldwide has roped in Christopher Nurko as its Global Director - Brand Integrity & Experience. The company announced ...

In a major development, Saregama, an RP Sanjiv Geonka group company, is believed to be close to acquiring a significant stake ...

In this article, let's explore the key principles of guerrilla marketing, the innovative guerrilla marketing trends & strategies, challenges and risks of guerrilla marketing and more ...

The authorized capital of the company now comprises 700 crore Equity Shares with a face value of Rs. 5 each and 67.35 crore Preference Shares with a face value of Rs. 10 each ...