Fashion marketing is known for pushing boundaries. In 2023, Louis Vuitton and Yayoi Kusama took over buildings with creative ...

Practical purpose and the resurgence of long-form content are among the trends topping the agenda of Creativebrief’s Industry ...

Adoption of electric vehicles seems to have hit some speed bumps. Changing government policies, slowing sales and trade ...

Memorable. Blending in means dull and dull is the greatest waste of a big sparkly budget there is. I can retell them to ...

In an age of uncertainty consumers are seeking solace in impulse purchases, but industry experts brands need to tread ...

It’s a CAKE, you biscuit! Our new campaign for Jaffa Cakes finally ends the nation’s cake/biscuit debate, confirming once and ...

Creative Equals calls for leaders to invest in Creative Equals Business, the leadership training programme for women and ...

This thought was the genesis of our research. If athletes themselves make sport unmissable, surely the relative lack of ...

At the IPA Effectiveness Awards Conference (9th October), the IPA launched its new study into agency effectiveness levels.

As winter approaches GB Snowsport, the organisation responsible for managing Britain’s Olympic and Paralympic ski and ...

They feel like biggest thing in the world right now – and certainly one of the biggest marketing opportunities – but just 4 ...

A photo stunt outside the Houses of Parliament aims to raise awareness of the lack of support people with CP receive ...