While we had hoped to create a bold and buzzworthy brand launch campaign, we missed the mark,’ BOS Nation said in a statement ...

The 15th NWSL team, announced in September 2023 as one of two expansion teams joining the league in 2026, will be called BOS ...

Boston’s National Women’s Soccer League team is apologizing after the launch of the club’s name announcement – specifically ...

The National Women’s Soccer League expansion team in Boston has apologized for a “Too Many Balls” marketing campaign that ...

The Althetic's Meg Linehan joins Radio Boston to talk about what the failed BOS Nation FC campaign and what is says about this cultural moment.

The new BOS Nation FC women's soccer club apologized to transgender people for a branding announcement that included the ...

The new women's soccer franchise will begin play in 2026, and with a cheeky campaign, the ownership group wants to make clear ...

Unlimited access to all stories from nashuatelegraph.com on your computer, tablet or smart phone. Access nashuatelegraph.com, view our digital edition or use our Full ...

The new Boston-based team had its name revealed in an early CBS News report Monday and the choice, Bos Nation, an anagram of ...

When Boston soccer fans think of prominent local figures, few garner more respect than former US women’s national team ...

The National Women's Soccer League announced the name of its new Boston team. Here's what it is and what to know ...