DIRECTV's previous entry for the Cable Effects campaign in 2013 was centred on how the brand was faced with multiple category, competitor and business challenges. A pay TV market at maturity, ...

Brian Wieser, a former cable analyst who has since started the advertising consultancy Madison and Wall, said it's "almost certainly true" that DirecTV's tech had hurt it but that didn't explain ...

DIRECTV is one of the largest satellite TV providers in the ... All you need is a satellite dish that needs to be set up in the right direction and a wireless TV box connected to the satellite dish ...

If you’re ditching your cable box, you’re spoiled for choice these ... Two of the most popular livestreaming cable replacements are DIRECTV STREAM and Hulu + Live TV. While DIRECTV STREAM ...

DirecTV finally reached a contract agreement with Disney following a 13-day blackout of channels such as ABC and ESPN. The ...